Privacy, terms, and cookie policy

Privacy Policy

At Asembi, we only collect the information we need to run the product, secure accounts, and understand how the site is being used when visitors explicitly opt into analytics.

Information We Collect

  • Email address for account creation, sign-in, verification, and password recovery
  • Profile information such as the display name you add
  • Letter content and related metadata that you create
  • Aggregated Google Analytics usage data, but only after an explicit analytics opt-in

How We Use Your Information

  • To provide and maintain the Asembi service
  • To authenticate users and protect accounts
  • To send transactional emails such as verification and password reset links
  • To diagnose, prevent, and address technical issues
  • To improve the site experience using opted-in analytics trends

Analytics and advertising settings

Asembi uses Google Analytics 4 only after an analytics consent choice is granted. Advertising storage remains denied, Google signals are disabled, and ad personalization signals are turned off in the tag configuration.

Terms of Service

By using Asembi, you agree to these terms. Please read them carefully.

User Responsibilities

  • You must provide accurate information when creating an account
  • You are responsible for maintaining the security of your account
  • You agree not to use the service for any illegal purposes

Content Guidelines

  • You retain ownership of your content
  • We reserve the right to remove inappropriate content
  • You must not violate others' intellectual property rights

Cookie Policy

We use a small set of first-party cookies to keep the site secure, remember your cookie choice, and, if you opt in, measure product usage with Google Analytics.

Types of Cookies We Use

  • Essential authentication cookie: auth. Used to keep a verified session active. Set as a first-party cookie with a 7 day expiry.
  • Cookie preference cookie: asembi_cookie_consent. Remembers whether analytics was accepted or rejected. Set for 180 days.
  • Analytics cookies: _ga, _ga_E3D5JPTYGD. These are only created after an analytics opt-in and help Google Analytics distinguish visits and sessions.

When analytics loads

Google Analytics stays blocked until a visitor actively accepts analytics cookies through the consent banner or the cookie settings control. If analytics is rejected, the site continues to function with essential cookies only.

Managing Cookies

You can reopen cookie settings at any time and change your analytics preference without affecting essential sign-in or security cookies.

You can also clear cookies in your browser if you want to remove previously stored client-side data.